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Resource · Tools

AI Tools I Actually Use

A practical stack for service businesses that want useful automation without tool overload.

Research + Strategy

ChatGPT · Perplexity

Used for synthesis, positioning drafts, and offer framing.

Content + Delivery

Notion AI · Google Docs AI

Used for SOP drafting, content repurposing, and project notes.

Automation Layer

Zapier · Make · Airtable

Used to connect forms, CRM actions, and follow-up automations.

Client Communication

Loom · Calendly

Used to keep async communication and scheduling clean.

Selection Rule

If a tool does not reduce response time, protect focus, or improve client experience, it does not stay in the stack.